Former BMW executives discuss ambitious FMC plans for Chinese production
China’s Future Mobility Corp (FMC) will unveil a mid-priced all-electric SUV in the second half of this year before starting mass production in 2019. It had been expected to roll out its first vehicle in 2020.
Like many, the start-up is positioning itself as a challenger to Tesla.
Daniel Kirchert, co-founder and president of FMC, told the South China Morning Post that the electric vehicle will have a price tag of between 300,000 yuan (US$43,575) and 400,000 yuan (US$58,000), and is aiming to capture the market via a number of smart technologies and autonomous driving capabilities.
The company’s assembly plant in Nanjing will initially have a capacity of 150,000 vehicles year, which will be ramped up to 300,000.
“We will display an excellent product to drivers. It will lay a solid foundation for our future development of self-driving vehicles,” Kirchert told the Post. “This is a made-in-China electric vehicle and we want to develop it into a maverick.”
Prior to working for FMC, both of the company’s executives worked at BMW. Kirchert was also managing director of Infiniti China and president of Dongfeng Infiniti Motor Co, while FMC CEO and other co-founder, Carsten Breitfeld, headed up BMW’s i8 vehicle program.
“China has the potential to have two to three Tesla-size electric-car giants,” Kirchert added. “FMC has the confidence to become one of them.”