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Ola launches “Mission Electric” in India

Ola three-wheeler. Source: Ola

Indian ride-hailing firm Ola intends to put one million EVs on the road by 2021

Ola – the Indian ride-hailing brand operated by ANI Technologies – has announced a new EV drive dubbed “Mission: Electric” with the goal of putting 10,000 e-rickshaws and electric auto-rickshaws in service over the next 12 months. The company says this will primarily take in place in the Nagpur region, but it will also expand the service into three more Indian cities.

Beyond that, Mission: Electric would see the company put one million new EVs on the road by 2021.

“Three-wheelers are a vital means of transportation and a source of livelihood for millions of people every day. It also represents an immediate opportunity to improve outcomes for all stakeholders while reducing pollution across towns and cities,” said CEO and co-founder Bhavish Aggarwal. “Less than a year ago, we launched India’s first multi-modal electric pilot in Nagpur. After more than 4 million electric kilometres travelled and many lessons learned, we are significantly expanding our commitment to electrify mobility in India. Ola leads by example, and we look forward to working with state governments and other partners to introduce accessible, affordable, and sustainable mobility solutions at scale.”

Ola launched its first EV project in Nagpur in May 2017. The project includes electric cabs, electric auto rickshaws, electric buses, rooftop solar installations, charging stations, and battery swapping experiments. The EV program has provided insights into effectively managing vehicles, batteries, and operations. Ola plans to continue innovation with battery and charging optimisation, in order to further develop its business model for e-mobility across India.

The company said it also in negotiation with several state governments to establish policies which would encourage the deployment of electric three-wheelers. This will be supported by current talks with OEM partners and EV global manufacturers to put new vehicles on the road.

Last week, the company also announced the expansion of its Australian services to Melbourne, which will join existing Ola networks in Perth and Sydney. Future target destinations include Canberra, Adelaide and Brisbane, among others.


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